kpop fans demographicskpop fans demographics
As for the occupation, most of them are students followed by nurses or caregivers. Korean Studies Center | K-POP ONLINE SURVEY - PRELIMINARY English translation: According to this list, Brave Girls had the most male fans buying their album at 88.7%, and STAYC had the most females buying their albums at 76.9%. A paid subscription is required for full access. Why K-Pop Marketing Strategies Are Taking Over - The Influence Agency At other times,many of their daily efforts are focused on keeping upsocial media engagement to maintain their strong positions on social media-driven Billboard charts. 'They use our culture': the Black creatives and fans holding K-pop These cities possess a young, enthusiastic, and wired audience, making them ideal target markets for K-Pop's preferred demographics. The main kpop fans are teenagers and young adults who are aged 16- 20 year old. (Photo by Jordan Strauss/Invision/AP). How K-Pop Fans Actually Work as a Force for Political Activism in 2020 While geographic proximity has the strongest correlation with the fandom of K-Pop, over the last 10 years, the genre has managed to overcome this boundary and has established a burgeoning audience in both North and South America. EXO, however, mainly has young adults (aged 20-29) going to their concerts (approximately 68%). For instance, many K-Pop artists have released Spanish tracks and collaborated with local artists. Here, Im using Python as the programming language. All Rights Reserved. A paid subscription is required for full access. Digging into historical performance in some of these key cities, we see that (unsurprisingly) Seoul remains a consistently strong consumer of K-Pop across Instagram, Spotify, and YouTube when looking at the last five months. ", BTS album total sales in South Korea 2013-2022, Top selling physical music albums South Korea 2022. We check the trend of YouTube music video views of K-pop artists in real-time and provide real-time rankings based on the amount of increase or decrease. You need a Statista Account for unlimited access. Currently, you are using a shared account. figshare.com/articles/dataset/KPOP_DATA_xlsx/12095901. You can find a list of these artists and their global reach below: We then analyzed global consumption and engagement patterns across three main channels: Spotify (Monthly Listeners), Instagram (Followers) and YouTube (Views). To use individual functions (e.g., mark statistics as favourites, set So we've created a list of facts based on our research about the band, their ARMY of fans, and another record-breaking year. Recognizing passionate fans translated into huge amounts of digital traffic, Western media were eager to capitalize on it; idol groups now appear regularly across mainstream media like Rolling. Tamur Yusifzai is Chartmetrics Product Manager, and he loves the space where tech and music collide. Mexico is also a large consumer of K-Pop, landing in the Top 2 cities in terms of Spotify Monthly Listeners and YouTube viewership, although it appears further down the list (No. We can also see that K-pop gives a big influence in the US and Asia whilst it is still growing in Europe, Canada, UK, and Australia. Througha proactive, data-driven approach to growing their audience. K-Pop itself has been crafted with the goal of accessibility in mind. Why Doesnt Elon Musk Fund Twitter Until It Turns Around? I swear by Hypebot every morning over breakfast. Derek Sivers Founder, CD Baby, Hypebot is the most focused music business centric resource we have. Celia Hirschman One Little Indian, Downtown Marketing & KCRW-FM. As a Premium user you get access to the detailed source references and background information about this statistic. BTS ARMY in their 30s or 40s only totaled 4.24 percent and 2.02 percent respectively. Recently, SEVENTEEN was met with an shockingly provocativerequest during their tour in Australia. Looking at the20 artists who outperform the norm most drastically, K-pop acts make up a majority, with well over half. Mexico is also a large consumer of K-Pop, landing in the Top 2 cities in terms of Spotify Monthly Listeners and YouTube viewership, although it appears further down the list (No. In terms of frequency, Indonesian cities are represented the most in this Top 10 list, while other countries boast only a few cities. Considering the fact that young women make up a significant demographic in K-pop . The sex ratio of fandoms has always been a hot topic for K-Pop fan communities. Here's a look at how much BTS and Exo over-perform compared to the other acts we've looked at. To do this, we looked at the Top 200 K-Pop artists in terms of Spotify Monthly Listeners, although we excluded BTS and Blackpink from our analysis due to their outlier status as global megastars. With BTS and BLACKPINK being the latest artists to capture our attention, the catchy, polished music with picture-perfect idols regularly sells out arenas worldwide. We believe this is something, AT&T SportsNet, Another Regional Sports Network, Could Be Declaring Bankruptcy This Month, Apple TV+ Is Looking Into Streaming More Live Sports, Megyn Kelly Mocks NBCs Savannah Guthrie For Getting Covid: Shes Had All The Vaccines And Boosters, CNN Hits 10-Year Low As Fox News Glides To Victory In Cable News Ratings. K-Pops youthful effervescence and dreamy idols mean the genre is especially impactful in nations with a high proportion of young people, such as Indonesia (28 percent of total) and Vietnam (27 percent). Positive Psychosocial Outcomes and Fanship in K-Pop Fans: A - PubMed As with Asia, these Korean companies are using K-Pop as brand ambassadors in Latin America while simultaneously supporting Korean cultural centers and K-Pop contests. Available: https://www.statista.com/statistics/937232/south-korea-kpop-popularity-worldwide/, Popularity of South Korean pop music (K-pop) worldwide in 2021, Available to download in PNG, PDF, XLS format, Music industry sales revenue South Korea 2014-2020, Reasons for K-pop popularity worldwide 2021, Favorite South Korean singers and groups worldwide 2021, Popular music genres South Korea 2021, by country, Monthly spending on K-pop worldwide 2018-2021, Monthly time spent on K-pop worldwide 2021, by country, Popular online music services for K-pop worldwide 2021, K-pop female artist album sales share in South Korea 2022, Sales revenue of HYBE's main subsidiaries 2021, by subsidiary, HYBE sales revenue South Korea 2021, by category, Most popular videos on HYBE LABELS YouTube channel 2023, K-pop male artist album sales share South Korea 2022, Leading boy group/band digital singles on the Circle Digital Chart South Korea 2022, Number of songwriting credits in South Korea 2013-2022, by BTS member, Most followed K-pop artists on Instagram South Korea 2022, by follower count, Most followed K-pop artists on Twitter South Korea 2023, by follower count, Main K-pop artists on TikTok in South Korea 2022, by followers, Most followed K-pop artists on Spotify South Korea 2022, by follower count, Most followed K-pop artists on YouTube South Korea 2022, by subscriber count, Amount of Billboard Music Award nominations and wins by BTS in South Korea 2017-2022, Number of American Music Awards wins by BTS 2018-2022, Number of MTV Video Music Awards wins by BTS in South Korea 2019-2022, Number of Melon Music Awards wins by BTS in South Korea 2013-2021, Number of Golden Disc Awards wins by BTS in South Korea 2014-2022, Gaon Music Chart Award wins by BTS in South Korea 2013-2021, Number of Korean Music Awards wins by BTS in South Korea 2018-2022, Reasons for K-pop popularity in the UAE 2017, Reasons for K-pop popularity in Malaysia 2017, Reasons for K-pop popularity in Thailand 2017, Reasons for K-pop popularity in South Africa 2017, Popularity K-pop genres in Indonesia 2017, Opinions on accessibility of K-pop contents in the UK 2017, Reasons for K-pop popularity in Taiwan 2017, Cafe industry and coffee drinkers in South Korea, Find your information in our database containing over 20,000 reports, K-pop entertainment company with the highest sales revenue. The K-Pop wave has been well documented in the United States. You need at least a Starter Account to use this feature. However, K-Pop history has seen some exceptions, for example, TWICE. 28 Feb 2023 06:29:24 Culture Queen. When we expand our scope to the global level, we see that while K-Pop has not enjoyed the success witnessed in Asia, it has established a toehold in North and South America. As a Premium user you get access to background information and details about the release of this statistic. In the past week, they sawover 24million, more than 14,000 times what's expected. This game allows players to create or direct their own stories through the members of the BTS. For instance, a video made by React channel showed that BTS music videos broke the record for the most viewed in 24 hours by a K-pop group, most sales in a week for a K-pop album, and the highest-ranking album on the Billboard Top 200. Statistics reveal genders and age groups attending SEVENTEEN - Koreaboo Even among female groups, the vast majority of them are usually female dominated like Itzy, Mamamoo, or Red Velvet. The country has no comprehensive anti-discrimination laws to protect LGBTQ South Koreans, and. Catchy Pop tunes incorporating bouncy beats, dance numbers, and positive lyrics sung by young idols has resulted in an approachable musical style that has successfully bridged cultures. South Korea: K-pop popularity in the U.S. | Statista Interestingly, are .. Korean companies in industries ranging from electronics to gaming have established the model for turning localized success into household names across the globe: a model that K-Pop is now building upon. In Korea, kpop is generally aimed at girls and women between the ages of 15-30. Other East Asian countries have a somewhat misleading representation within this data. In order to know the K-pop industry in the eye of the international audience, especially the western, I conducted an analysis of K-pop popularity and audience based from the survey that was done by Saanjana Rraman in February 2019. Vivid Seats. Tapi data yang dirilis Twitter, menunjukkan bahwa Indonesia jadi salah satu negara yang jadi fanbase Kpop terbesar. As in the usual data-analysis pipeline, the first thing we have to do before conducting any analysis is to clean the data. "Popularity of South Korean pop music (K-pop) worldwide in 2021." This trend continued through the second half of the decade as mega-groups such as BTS and Blackpink shattered expectations for the genres success in America. Welcome back! In Korea, Kpop (both male and female groups) are largely made up of female fans. The enigmatic business continues to inspire the rest of the global music industry with its legendary fandoms and theres always more to discover. Access to this and all other statistics on 80,000 topics from, Show sources information BTS and Exo overperform on Twitter more significantly than any other artists, according to data from [+] Next Big Sound. The reason is that fangirls are loyal, passionate and more willing to pay. K-pop popularity worldwide 2021 | Statista Statista. There's an entire Twitter account -- BTS on Billboard! Even some of the biggest fanbases --Taylor Swift, Beyoncand Justin Bieber --are relatively "normal." This is then followed by either the United States, Peru, or Chile, with the order depending on the medium of distribution. Television channel is the third most frequent media they access (54.22%), and it includes Korean television channels such as KBS World, Arirang TV, and many more. How old are K-pop fans? Twitter also named the top 10 K-pop artists on the rise globally, with Enhypen taking the top spot, followed by Tomorrow X Together, Treasure, aespa, ITZY, IVE, CRAVITY, WEi, ONEUS, and CIX. K-pop fandoms have made headlines for internal challenges of their own to overcome too, including instances of anti-Blackness and widely-discussed cultural appropriation by idols, which have. 9 Kpop Demographics That Will Change The Way You See Kpop Because of the uniqueness of the videos, the audience has the freedom to create their own speculation towards the artists work. February 14, 2022. This is unsurprising given its large multi-cultural population. Polish K-Pop fans' average age. | Download Scientific Diagram Philippines has 3rd highest number of K-pop fans in the world - RAPPLER Other East Asian countries have a somewhat misleading representation within this data. It's easy! FYI, this is my first ever data analytics project, so please feel free to put any comments and feedback for me. 7) when looking at Instagram Followers. [Online]. Canada, despite having a similar demographic makeup to the United States, is only represented by Toronto as the 10th biggest city in terms of Instagram Followers. Create an account on our community. BLACKPINK Attracts Younger Female Audiences, According To - HELLOKPOP K-Pops growth in Latin America is an interesting phenomenon, because on the surface level, geographic proximity, linguistic variation, and cultural differences could lead some to write off the region as fertile ground for the genre. How Many Spotify Streams Are Necessary To Live Above The Poverty Line? K-Pop artists are now cracking the Billboard 100, collaborating with US superstars, and selling out stadiums. The best of the best: the portal for top lists & rankings: Strategy and business building for the data-driven economy: Industry-specific and extensively researched technical data (partially from exclusive partnerships). Tamur Yusifzai is Chartmetric's Product Manager, and he loves the space where tech and music collide. The ideal entry-level account for individual users. Warner Bros. Of course the survey is not representative of "every" BTS fan from around the world, but academics can only dream of getting close to half a million respondents for their research. There are of course male fans, but male fans virtually avoid male idol groups. Similarly, Samsung established an assembly plant in the 1980s in Tijuana to manufacture a variety of appliances. For years, Beliebers stood above all other fan armies on social media. Korean Foundation for International Cultural Exchange. FirstisExo, the nine-member boy band formed in 2012 who have been calledby some "the kings of K-Pop." ", How Koreans are reacting to the news of Russia invading Ukraine, wow brave girls really has a lot of male fans. In total, 1477 K-Pop fans from 92 predominantly Western countries fully completed an extensive online survey measuring fanship, fandom and psychosocial outcomes (happiness, self-esteem and social connectedness). In, Korean Foundation for International Cultural Exchange. You only have access to basic statistics. [Online]. Audiences who are 45-54 years old make up 7% of traffic to the site. K-pop fans are creative, dedicated and social - we should take them But the connection between K-pop and the Thai protest movement has also been more than a political entry portal. Optimism, modesty, love, self-improvement, hard work, and restraint are all wholesome departure from Western Pop music, meaning K-Pop represents a "new and cheerful start" to the youth of South America. K-pop fans are willing to utilise this "fan economy" to boost social media metrics for their idols, influence social issues and impact the economy in real ways. Register in seconds and access exclusive features. This trend is consistent across all three platforms that we looked at, with consumption and engagement hovering in the single digits. Digging into historical performance in some of these key cities, we see that (unsurprisingly) Seoul remains a consistently strong consumer of K-Pop across Instagram, Spotify, and YouTube when looking at the last five months. With the internet and digital technologies driving rapid change within the music industry, articles about new releases and who has been hired and fired are no longer enough. . However, Africa is completely ignored in the discussion. Remember that Korea is still conservative and for a Korean guy to stan a guy group would be considered strange by his peers. For instance, many K-Pop artists have released Spanish tracks and collaborated with local artists. On September 9th, statistics have been disclosed, showing both the genders and age groups of fans attending SEVENTEEN, BTS and EXO concerts. Nationwide, nearly 2 out of 3 (63%) people between 13 and 49 have heard of the terms "K-pop" or "Korean Pop." While awareness was highest among Gen Z (teens 13-17) and Millennials (Adults 18-34), nearly half of all Gen Xers (adults 35-49) are aware of K-pop, showing that this body of music is making an impact across all ages. This might be because they have a bigger than ever awareness amongst the general public and casual listeners, which is a big indication that BTS will soon become a householdname in many more countries and that they will gradually continue rising even higher," CJ wrote. This is all to say that K-pop fans like the BTS Army are aware of a notable shift in charts in the streaming age: The more data savvy and proactive your fans are, the more power they have to. Spanish tracks and collaborated with local artists. This is to be expected given the size, diversity, and cosmopolitanism of these two cities. Please hit me up on LinkedIn if you have any questions or just want to have a further chat with me! Then you can access your favorite statistics via the star in the header. They'refollowed closely by BTS, who have a Twitter audience that's about five times the size of Exo's. (2020). How K-Pop Helped Fuel Thailand's Political Awakening - Vice RT @Iunaryunho: This whole "25+ year olds shouldn't stan kpop artists" debate is WILD to me like it's MUSIC. Many of the others are boy bands from across the globe: America'sWhy Don't Weand PRETTYMUCH, the U.K.'sNew Hope Cluband Latin America'sCNCO. The geographic proximity allows for easy dissemination of music, encourages cross-pollination of digital streaming services and facilitates live shows. The K-pop fans of America are disproportionately young, female, and multicultural the demographic of the future. And gradually the age group for the audience has grown which indicates that the number of fans have accumulated. ?Click to watch my newest video!https://www.youtube.com/. You can only download this statistic as a Premium user. #KpopTwitter achieves new record of 6.7 billion Tweets globally in 2020 Idols are usually young. While Korea is the epicenter of K-pop, the genre has long been understood to be one of Koreas most successful exports. Among the metrics measured at Next Big Sound is engagement performance -- in other words, how many times fans are interacting with an artist's account (via Twitter mentions, Instagram likes, etc.) Accessed March 04, 2023. https://www.statista.com/statistics/956042/south-korea-kpop-popularity-in-the-us/. You must be a member in order to leave a comment. Their sense of isolation is emblematic of the growing pains of K-pop, as the multibillion-dollar industry tries . Of course, there were a handful of idol groups who had an even number of males and females buying their albums. In part, this is due to South Koreas position as an economy driven by exports. As a Premium user you get access to background information and details about the release of this statistic. As with Asia, these Korean companies are using K-Pop as brand ambassadors in Latin America while simultaneously supporting Korean cultural centers and K-Pop contests. I frequently read academic peer-reviewed pieces making all sorts of claims about K-Pop fandom after dealing with only anywhere between 6 to 20 people. Another data also showed that BTS is one of the most demanding acts in the U.S. compared to other K-Pop groups. The best of the best: the portal for top lists & rankings: Strategy and business building for the data-driven economy: Industry-specific and extensively researched technical data (partially from exclusive partnerships). There was some surprises like Loona's female count being so high, 70% is really high for girl group. You can also find the Tableau Public visualization dashboard Ive created to support this article. Register in seconds and access exclusive features. Of course, the 21st century pop icon, BTS (), takes the top spot as the most Tweeted about K-pop artist globally - with the band's concert 'BTS PERMISSION TO DANCE ON STAGE - LA' alone contributing more than 68 million Tweets from all over the world.For the second year in a row, NCT comes in second.In addition to K-pop sensation BLACKPINK and heavyweights EXO (@weareoneEXO) being . Although the term includes music of a variety of stylistic origins, it is often associated with so-called K-pop idols. Additionally, the image and subject matter of K-Pop seems to have struck a chord with Latin audiences. Looking across countries we see that in terms of Spotify and YouTube, Mexico acts as a Trigger City with the highest number of listens and/or views. How K-Pop Took Over America: A Timeline - Nylon Beyonc performed better, seeing almost three times as many weekly mentions as other artists with similar reach. For instance, LG has had business partnerships in Panama since 1962, when it became an export hub for televisions. [PORTABLE] Kpop-fan-demographics - Weebly As the interest in K-Pop continues to grow, it remains to be seen whether the global interest shown toward this genre is a fleeting trend or a more sustained movement. How K-Pop Fandom Operates as a Force for Political Activism - Time Finally, audiences who are 55 years old and above make up 2% of site traffic. First thing first, well see the demography of the surveys respondents. While geographic proximity has the strongest correlation with the fandom of K-Pop, over the last 10 years, the genre has managed to overcome this boundary and has established a burgeoning audience in both North and South America. Because most of kpop fans are tweens and teens. To use individual functions (e.g., mark statistics as favourites, set Discovery Regional Sports Networks May File For Chapter 7 Bankruptcy, Accused And Poker Face Forging New - And Old - Broadcast TV Path, Fox News Host Says Network Wont Let Him Cover Dominion Lawsuit. K-Pop's youthful effervescence and dreamy idols mean the genre is especially impactful in nations with a high proportion of young people, such as Indonesia (28 percent of total) and Vietnam (27. You can also find the Tableau Public visualization dashboard I've created to support this article. So again pick an age. However, the digital streaming and social media marketplace is saturated with local competitors such as Line Music, resulting in deceptively low consumption across US services like Spotify and YouTube. Japan, the second largest music market after the United States, has a massive K-Pop following. Conversely, as a smaller city, Lima performed the softest, declining on Instagram (-75 percent) and Spotify (-22 percent) over this 5-month period. ), BTS poses in the press room at the American Music Awards at the Microsoft Theater on Sunday, Nov. [+] 19, 2017, in Los Angeles. Halaman Selanjutnya. As for students, it is dominated by age ranging from 15 to 20 years old. This trend continued through the second half of the decade as mega-groups such as BTS and Blackpink shattered expectations for the genres success in America. K-Pop's wide appeal across Asia is due to several factors. So, whats the most favorite K-pop group based on this survey? As a Premium user you get access to the detailed source references and background information about this statistic. In terms of frequency, Indonesian cities are represented the most in this Top 10 list, while other countries boast only a few cities. This narrative has found traction partly because it plays against stereotypes: K-pop fandom is often dismissed as a monolithic . Business Solutions including all features. Around 48% of respondents dont think that K-pop is time-consuming and a few claimed that they are the ones who dont have good time management. While the fandom is still majorly female, in 2018 almost 50% of BTS fans were females between 18-24 in age, that changed in 2019 when it lowered to 39% with the 24-35 age group increasing in number from 16% to 27%. Advertising spending in the U.S. 2020-2024, Film industry in the United States and Canada - statistics & facts, Profit from additional features with an Employee Account. Netizens commented, "Oh wow, I didn't know STAYC was popular with females," "STAYC is unexpected," "I thought Kep1er would have more male fans, but I guess not," "I didn't know Cherry Bullet had a majority of fans be males, lol," "There are so many unexpected female idols who have more female fans than male fans," "I thought MAMAMOO would have the most number of female fans," "and "This is a cool list. var F14249_sb_requiredFields=new Array();var F14249_sb_validateFields=new Array();F14249_sb_requiredFields.push('F14249_sb_Category');F14249_sb_requiredFields.push('F14249_sb_email');F14249_sb_requiredFields.push('F14249_sb_feedid');F14249_sb_requiredFields.push('F14249_sb_publisherid');F14249_sb_requiredFields.push('F14249_sb_cids');var F14249_sb_fieldcol='#000000';var fbz_F14249_sb_logged=false;function F14249_sb_wait_fn(){try{if(!fbz_F14249_sb_logged){fbz_SmartForm('F14249_sb',feedblitz_full_form);try{s('F14249_sb');}catch(e){};fbz_FitForm('F14249_sb');var F14249_sb_wait_img=fbz_formMetrics(14249,1);fbz$('F14249_sb_wait_img').innerHTML=F14249_sb_wait_img;clearInterval(F14249_sb_wait);fbz_F14249_sb_logged=true;}}catch(e){}} (It's no coincidence that Exo and BTS were the twofanbases who most frequently took out ads in Times Square.). Our goal with this analysis was to dive deeper into this phenomenon in order to answer two main questions. So even though most countries of Africa have much lower GDP than those of the West and Asia, there's an untapped potential for new customers who contribute to kpop's profits through sheer number of fans rather than individual fan wealth like SEA. K-pop fan activism within the BLM movement emerges from this broader history. Sasaeng fan - Wikipedia Age-wise, there is a greater variance between the groups; 72.5% of SEVENTEENs concert audience is comprised of teenagers (aged 10-19), similar to BTSs 67.8% of teenage concert goers. The Western Hemisphere: K-Pop Consumption and Engagement. So, other than TWICE and IZ*ONE, everyone else has mostly female listeners. Like to Laugh. Please do not hesitate to contact me. Success! Advertising spending in the U.S. 2020-2024, Film industry in the United States and Canada - statistics & facts, Profit from additional features with an Employee Account. However, K-Pop also has left a significant imprint on Southeast Asia, with this region covering at least a third of consumption across those three platforms. Results of this study indicated that K-Pop fanship was significantly predicted by a several K-Pop demographic and fandom . 10 Mind-Blowing BTS Facts and Statistics | Brandwatch K-pop is a genre of South Korean popular music. Over the past two months, Swift averaged around 91,000 Twitter mentions per week. In order to know the K-pop industry in the eye of the international audience, especially the western, I conducted an analysis of K-pop popularity and audience based from the survey that was done by Saanjana Rraman in February 2019. Finally, we dove deeper to look at top regional cities for K-pop and their performance historically to determine the trajectory of this trend.
